Posted by on Feb 17, 2012 in Blog | 0 comments

Augmented Reality And Real Estate

Posted by Sue Durst

There are a multitude of considerations that have to be taken into account when looking for a home, apartment, or condo. Many homebuyers think about how to best attain an adjustable rate mortgage or how they will be able to upgrade their appliances to be more energy-efficient and save money. Few are thinking about the major changes that will be offered to the real estate market by the growth of augmented reality technologies. Next time you’re house-or-apartment hunting, imagine these three scenarios:

Prospective homeowners and realtors will be able to walk through 3D renderings of properties that haven’t even been built yet

Peer through the virtual windows and observe the dimensions of the rooms. This form of ‘preproduction’ work will benefit developers, architects, builders, contractors, and real estate agents, saving the interested parties money on repairs and resources and ensuring that the homeowner will be satisfied with the end result. Imagine being able to visualize the end result of a blueprint in real-time, or being able to learn the the spacial configurations of a room without even having to enter the house.

Scan for nearby apartments and homes for sale and rent with your smartphone

Smartphone apps like Layar, ZipRealty, and Trulia will allow you to take a visual overview of neighborhoods and find out what properties are on the market and what their specifications, prices, and square footage are. Similarly, you’ll be able to look up the transit lines, banks, restaurants, schools, and stores surrounding those properties. This will greatly simplify the process of looking for a new apartment or home and will allow more freedom on the part of prospective renters, especially in the case of a family looking to move into a new neighborhood or city.

Overlay property information over the camera’s live feed

Homespotter, which is available to a limited number of iPhone users and will soon be available for Android devices, is one of the most well-regarded AR app. Apps like this will make it possible to basically tour a house or apartment without the assistance of a realtor. While this probably won’t eliminate the need for realtors in the near future, it will greatly enhance the flow of real estate information.

Even in a tough housing and real estate market, new innovations can help to inspire consumer confidence and industry excellence. The introduction of augmented reality apps could help to buoy a resurgence in real estate resources and the market as a whole.

 

Sue-

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